May 2023 set a new all-time record for international tourism in Spain, surpassing both the number of visitors and total spending compared to pre-pandemic levels. This massive success highlights the sector’s robust recovery and its ability to attract millions of travelers, primarily from the United Kingdom, France, and Germany, consolidating Spain as a dominant leisure destination in the global market. The composition of trips has evolved significantly, with a marked preference for non-hotel accommodation and an average length of stay that, although slightly lower than pre-pandemic levels, remains solid. Average spending per tourist has increased, driven by higher-income markets such as the Nordic countries and the United States, indicating a diversification in the visitor profile and greater profitability per person, despite warnings about inflation in accommodation and restaurant prices. This article is relevant to open data because it exemplifies the importance of accessible national statistics, such as those from the National Statistics Institute (INE), for analyzing economic and mobility trends in real time. These structured data enable researchers, businesses, and public planners to assess the economic impact of tourism, understand changes in consumption behaviors, and make informed decisions on destination management and sectoral policies based on verifiable quantitative evidence.

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Published on 2023-07-05