Netflix publicó los datos de espectadores en cada programa y película por primera vez

Netflix has announced the launch of its first quarterly global data reports, revealing detailed viewing hours for each of its titles. This move marks a radical shift toward transparency, overcoming the historical lack of disclosure that has characterized the streaming sector and enabling all market participants to access accurate information on content consumption. The decision directly responds to the pressures exerted by Hollywood unions during the recent strikes. By demanding greater openness regarding audience data, creators and actors have succeeded in linking their compensation to the actual success of their productions, correcting the information asymmetry that previously benefited only the platforms. This development is crucial for the open data field, as it democratizes access to cultural and commercial information. By publishing large, accessible datasets, Netflix not only promotes accountability in the entertainment industry but also sets a precedent for corporate transparency, allowing researchers, competitors, and the public to analyze global trends without opaque barriers.

Source: larepublica.co
Published on 2023-12-14