¿A qué retos se enfrentan los abogados 'in house' en materia de Propiedad Industrial e Intelectual? - LegalToday

This article argues that intangible assets, such as patents, trademarks, and software, are now primary drivers of corporate competitiveness, yet many companies manage them reactively rather than integrating them into their core strategy. The main conclusion is that legal departments, particularly in-house counsel, must evolve from purely advisory roles to becoming strategic partners who actively create business value. By adopting a proactive and transversal approach, organizations can better protect their market position and ensure returns on innovation investments. The text emphasizes the necessity of close collaboration between legal teams and other departments like marketing, communications, and R&D to effectively manage brand reputation and mitigate risks. Continuous surveillance of trademarks online is highlighted as crucial due to the prevalence of digital transactions and social media. Furthermore, establishing internal protocols for trade secrets and ensuring proper registration of industrial property rights are presented as essential steps to preserve exclusive rights and maintain a competitive edge in saturated international markets. Relevance to open data lies in the balance between protecting intellectual property and leveraging open innovation. While the article stresses protection, it implicitly acknowledges that managing intangible assets requires transparent, systematic data management and cross-departmental information sharing. Understanding how companies guard their data versus how they share it helps clarify the boundaries of proprietary versus open assets, influencing how open data initiatives are structured within corporate strategies without compromising competitive advantages.

Source: legaltoday.com
Published on 2025-12-03

¿A qué retos se enfrentan los abogados 'in house' en materia de Propiedad Industrial e Intelectual? - LegalToday

Related news