These Spanish cities are the most booked destinations in 2026

The eDreams ODIGEO report reveals that Spanish cities, particularly Barcelona and Madrid, dominate European travel bookings for 2026, consolidating their tourist appeal against global destinations such as Paris and London. This trend reflects a strong appetite for urban and cultural travel, where local immersion and gastronomy emerge as key drivers of tourists’ decisions. Furthermore, there is growing interest in exploring second- and third-tier European cities, as well as getaways to the Southern Hemisphere. Travelers are seeking diverse experiences that combine vibrant urban life with access to nature, moving away from the most saturated traditional destinations to discover new cultural offerings in places like Durban or Melbourne. This publication is relevant to open data because it demonstrates the value of leveraging open data and large volumes of information to accurately identify market trends. The availability of such data enables businesses and tourism managers to anticipate behaviors, optimize resources, and promote sustainability by decongesting overvisited destinations, thereby fostering a more balanced and transparent tourism sector.

Source: es.euronews.com
Published on 2026-11-04

These Spanish cities are the most booked destinations in 2026

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